SMALL BUSINESS BLOG–Paramount Coffee, roaster and sales in Lansing (MI)
Mid-Michigan businesses have been slow to adopt blogging as part of their communication strategy.
The latest to make the move that I’ve seen is Paramount Coffee, a local roaster which sells their own brand and others around the country. We’ve bought Paramount ground coffee from the local Sam’s Club for several years.
By-the-way, my wife and I toured their operation this past Saturday when Lansing celebrated Be A Tourist in Your Home Town. I really enjoyed learning about their business and its footprint around the country.
I invite you to check out their blog and feel free to leave comments about how they can make it stronger and more interactive.
