Here in the heart of Michigan it’s eye-opening to see the number of local businesses, churches, politicians and other groups on Facebook.  They have FB pages, groups and fan pages.  Why?  Check these stats from Steve Rubel on his blog, The Steve Rubel Stream:

All at once, businesses large and small are increasingly recognizing that they need to go where the people are.

And with 100 million Facebook users in the US who spend an average seven hours on the site each month (Nielsen), it’s surely a no-brainer.

When your local pizzeria is promoting their Facebook page at the register, as mine does, then you know that marketing has changed. The same applies to Twitter and YouTube.

Facebook is where large numbers of people hangout online in all geographic areas and by a wide-range of demographic groups.

Do you have any examples of locals trying to use Facebook to help build their business relationships?  Share the links.  Leave a comment.